Press Releases
First Financial President & CEO Archie Brown to chair 2019 campaign for United Way of Greater Cincinnati
by First Financial Bank

CINCINNATI, OH - June 18, 2019 – First Financial Bancorp (Nasdaq: FFBC) proudly announces that President and CEO Archie Brown will serve as 2019 campaign chair for the United Way of Greater Cincinnati.

Additionally, Cynthia Booth, a member of the First Financial board of directors, will serve as vice-chair of the 2019 United Way of Greater Cincinnati campaign. Ms. Booth is the President and CEO of COBCO Enterprises, LLC and has held various executive positions at Firstar Bank (now U.S. Bank) in Cincinnati. She is active in many civic and community organizations, including serving as a director of the YWCA of Greater Cincinnati and a director of the Greater Cincinnati Regional Chamber of Commerce, where she also recently completed a two-year term as treasurer.

In their leadership roles at the sixth largest United Way in the country, Brown and Booth will engage with volunteers and United Way staff in working with thousands of corporate and community partners. The local campaign annually raises funds that help the United Way unite communities to change lives by investing in programs that sustain the health, education and financial stability of every person in our community.

Brown’s longstanding support of United Way, dating back to the early 1980s, makes him the ideal executive to energize the 2019 campaign. “I’ve had family members who benefitted from the work of United Way agencies, and that makes it more personal,” Brown said. “United Way is uniquely positioned to understand the needs of families in our communities. Through its relationships with the business community, government and the more than 140 agency partners serving 329,000 lives, it’s able to make life-changing impact. I am very pleased to be part of this campaign during such an important year.”

Booth also is an experienced United Way volunteer who has an extreme passion for serving her hometown. Setting a high standard, Booth added, “It will take all of us together to make this campaign extraordinary. This is our year to take it to a new level.”

Along with Archie and Cynthia, several past United Way campaign chairs are also coming together to support this year’s campaign. More information about that effort will be released in the coming months.

United Way of Greater Cincinnati serves communities in 10 counties, with the specific goal of reducing poverty across our region:

  • Hamilton, Brown, Butler and Clermont counties in Ohio
  • Boone, Campbell, Grant, and Kenton counties in Northern Kentucky
  • Dearborn and Ohio counties in Southeast Indiana

About First Financial Bancorp

First Financial Bancorp. is a Cincinnati, Ohio based bank holding company.  As of March 31, 2019, the Company had $14.1 billion in assets, $8.8 billion in loans, $10.1 billion in deposits and $2.1 billion in shareholders' equity. The Company's subsidiary, First Financial Bank, founded in 1863, provides banking and financial services products through its six lines of business: Commercial, Retail Banking, Investment Commercial Real Estate, Mortgage Banking, Commercial Finance and Wealth Management. These business units provide traditional banking services to business and retail clients. Wealth Management provides wealth planning, portfolio management, trust and estate, brokerage and retirement plan services and had approximately $2.6 billion in assets under management as of March 31, 2019. The Company operated 159 banking centers as of March 31, 2019, primarily in Ohio, Indiana and Kentucky, while the Commercial Finance business lends into targeted industry verticals on a nationwide basis. Additional information about the Company, including its products, services and banking locations, is available at

About United Way of Greater Cincinnati

United Way of Greater Cincinnati leads programs and partnerships to help local families move on a path out of poverty with the bold, long-term vision of breaking the cycle of poverty across the region. United Way changes systems and policies across government, corporate and community organizations so they work better for families in poverty. United Way improves lives in 10 counties across Ohio, Kentucky and Indiana. It is the largest organized community effort to help families move out of poverty for good. Together, with 90,000 supporters, we unite communities to change lives. Additional information about the programs, initiatives, services, and community impact, is available at #LiveUnited