committed to making a difference

Community investment plan initiatives

Through our Community Investment Plan with the National Community Reinvestment Coalition, we committed (beginning January 1, 2018) to invest $1.7 billion over five years in our local communities. The plan includes opening eight new banking centers in low-to-moderate-income communities, increasing philanthropy and establishing an advisory board for the plan’s governance. Together, with this five-year plan, we can make a difference.

Mortgage lending

$510 million in mortgage lending to low-to-moderate-income communities

Small business lending

$750 million in small business lending to low-to-moderate-income communities

Product innovation

Work with stakeholders to identify new products that provide banking access to all individuals and align current and future community needs

Lending and investments

$450 million in community development lending and investment focused on affordable housing, community revitalization and stabilization, and creating permanent jobs benefiting low- to-moderate-income areas and individuals

Philanthropy

$8.5 million in grants, sponsorships, and contributions across our footprint

Branch distribution

$25 million in branch distribution and access for low-to-moderate-income communities by opening eight new banking centers

Marketing and communications

$1 million, related to promotion of community development products, services and events

Investments & inclusion

Financial commitments and a Supplier Diversity Program are intended to ensure 10% of source-able spend goes to women, minority, and disability-owned businesses

The initiatives of our Community Investment Plan align with our ALIVE strategy, which focuses on:


To support the efforts around our commitments, First Financial worked with National Community Reinvestment Coalition (NCRC) to establish an advisory board. The advisory board provides oversight and accountability to the plan, as well as technical and strategic advice regarding community development efforts. Together, the teams define the work the bank will do to support, engage, and strengthen local neighborhoods and small businesses. Read the full press release, here.

In accordance with the Community Reinvestment Act (CRA), First Financial Bank is required to maintain and, upon request, make available for public inspection, a complete CRA Public File, which includes information about the Bank's branch and ATM locations, our products and services, regulatory performance evaluations of our record of meeting community credit needs, and other information. Interested parties can request to review the data provided at any of our banking centers. In addition, if a document hard copy is needed, a request can be made by emailing CommunityDevelopment@bankatfirst.com.

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